Three visionary brothers:
one revolutionary company.
Specific Media is an innovative global technology and online media company that enables advertisers to target audiences through advanced proprietary demographic, behavioural, contextual, geographic and retargeting technologies across a Premium Network of name brand publishers with unprecedented scale and accuracy.
In July 1999, Tim Vanderhook founded the company with his brothers, Chris and Russell. Today, the company is shaping the future of online advertising as the fastest-growing interactive media company ranked among comScore’s top ten advertising networks. Offering a comprehensive suite of targeting technologies, Premium Network of name brand publishers, industry-leading Data Network and audience intelligence reporting, Specific Media is the network of choice for brand advertisers.
Headquartered in Irvine, CA, Specific Media currently has offices across the U.S. and Western Europe.



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